The Universidad Argentina de la Empresa (UADE) addition to the academic offer a specialized training in Fashion Journalism and Fashion Specialist in Aesthetic Consumption Trends for the Fashion Industry. ;
But who can participate in this training?
Journalists interested in the specialty, students or graduates of communication, public relations and marketing. Image consulting specialists in public relations, consultants, owners and brand managers, fashion designers, design students, business communication, advertising, fashion consultants, among others.
read the public as is varied, and even students can study, or who are already homeowner fashion brands.
The study methodology are classes theoretical and practical, and range from three matches and ten (journalism specializing in fashion).
Saynomode you more detailed information about each of the proposals:
((specialized in Fashion Journalism))
fashion involves us all: it is trend, change and daily life, culture, business, labor, art, game, innovation. A dynamic universe, with codes own, that to be understood in its entirety requires effective communication and intelligent, away from public areas, with style and content. A universe in which there is much to do and improve.
From this need, we aim to convey how it looks and fashion from the specialized journalism in its various platforms, priorities, searches and needs, the nature and value of their news, the use of language and space, the weight of the image, the synthesis and content, the interesting and added value as a starting point of the daily work and professional ethics. strategies and tools, from small, medium or large business, impact on fashion journalism and capture their attention, the news generation "prensables, management and respect for the times newspaper.
From this need, we aim to convey how it looks and fashion from the specialized journalism in its various platforms, priorities, searches and needs, the nature and value of their news, the use of language and space, the weight of the image, the synthesis and content, the interesting and added value as a starting point of the daily work and professional ethics. strategies and tools, from small, medium or large business, impact on fashion journalism and capture their attention, the news generation "prensables, management and respect for the times newspaper.
((targets))
- understanding and development of journalistic discretion.
- Fitness specific language.
- Immersion dynamics of the media.
- Encourage creative thinking and innovation.
- Fitness specific language.
- Immersion dynamics of the media.
- Encourage creative thinking and innovation.
Teaching> + Carmen Acevedo Díaz
+ journalist with 30 years of experience, creative supplement Fashion & Beauty The Nation in 1995, where he served as editor through 2003, when it is promoted Writing to Secretary of supplements area, which includes it. It also is responsible for multimedia productions Supplements lanacion.com area and digital channel Lifestyle.
((Aesthetic Trends Consumer Industry Fashion. ))
The task of "coolhunting" hunting trends, the study of the projection set today a substantial platform for the fashion industry and its system installed in consumer societies.
training and updating of that activity allows students, professionals and business groups working with demands of project methodologies, incorporating the conceptual and operational tools for the definition of "proceeds" in the contemporary market context and
With In order to form a methodology for analyzing, projecting the subject incorporates the contributions of different disciplines order to obtain different perspectives to the statement of diagnosis and appropriate assumptions for assigned projects.
order to operate in advance, and the need to plan and schedule each season, the projection of trends, "hunting" trend becomes substantial activity for programming services and consumer-oriented products.
From this perspective, the program includes the analysis of socio-economic situations, cultural, consumer lifestyles and life, to be translated into practical products and marketing ideas for the industry of "fashion." The process includes the method for the analysis and evaluation the overall context of the product and its development trends to the formulation of policy objectives and design.
+ The program is aimed :
- understand the notion of trend as a predictor of future consumer behavior.
- incorporates notions of macro and micro trends.
- Grasping trend survey methodology and project activity.
- Integrate the operational tools necessary for research and diagnostic trends.
- know the main actors in the development and formulation of a trend.
training and updating of that activity allows students, professionals and business groups working with demands of project methodologies, incorporating the conceptual and operational tools for the definition of "proceeds" in the contemporary market context and
With In order to form a methodology for analyzing, projecting the subject incorporates the contributions of different disciplines order to obtain different perspectives to the statement of diagnosis and appropriate assumptions for assigned projects.
order to operate in advance, and the need to plan and schedule each season, the projection of trends, "hunting" trend becomes substantial activity for programming services and consumer-oriented products.
From this perspective, the program includes the analysis of socio-economic situations, cultural, consumer lifestyles and life, to be translated into practical products and marketing ideas for the industry of "fashion." The process includes the method for the analysis and evaluation the overall context of the product and its development trends to the formulation of policy objectives and design.
+ The program is aimed :
- understand the notion of trend as a predictor of future consumer behavior.
- incorporates notions of macro and micro trends.
- Grasping trend survey methodology and project activity.
- Integrate the operational tools necessary for research and diagnostic trends.
- know the main actors in the development and formulation of a trend.
for more information on pricing, content and registration:
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