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VIVA!

not buy clothes! to consumerism! "Why not protect the gifts of life while we still ?

So begins, surprisingly the new manifesto of the English designer Vivienne Westwood presented with his latest collection during Fashion Week in London. But it is not the first time Westwood protest against climate change. In 2007, during an interview, complained against the she perceives it, "the drug of consumerism." It was there that I think the manifesto "Active Resistance to Propaganda" , with whom struggle to find the relationship between art and the current problem of man and climate change. In 2009, for example, arrived by bicycle at the premiere of the film "The Age of Stupid", which main theme is to encourage the public to act against these changes that the world is already feeling.

"I'm not comfortable defending my clothes. But if someone have the money to afford it, then buy something of mine. Just do not buy much "

Following this trend, Vivienne worked with the Swiss SIGG, the original creators of reusable aluminum bottles. Created them away from unnecessary costs and damage caused to the environment and use constantly pulling plastic bottles when we drink water.

SIGG And Westwood joined forces to create a limited number of bottles with a cute design. The bottles will be Exclusive for guests and backstage at the shows that the English will take place in Milan, Paris and London and only a limited number in the web shop online SIGG 18 pounds. Only fortunate.

this behavior may seem strange for an anti-consumerism, fashion designer produce several collections a year and always was part of an industry that is nothing, not consumers. A His words bit contradictory, hypocritical perhaps knowing that his fortune was made from consumers and the fashion system.

Saynomode it leaves his readers criterion.

She says "I'm not here to defend (that is a fashion designer) is something I do. Not what I wanted for my life, I just wanted to read books, but I realized I was good at it. But do not consume garbage, make your own choice "As long as they can have a Vivienne Westowood in his closet, will be able to afford a limited edition bottle. A drink couture!